On the Firing Line

On the Firing Line

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The former CEO of Apple Computer reveals the behind-the-scenes clashes of personality and business philosophy he experienced during his seventeen months with the companyalways be open; I wanted to hear from her whenever she encountered problems that might need my attention or assistance. ... aquot;I told the leadership that the place to start was not with the factory, not with the engineering, not with the marketing, but with ... Apple middle managers as aquot;amateurs with no management training, aquot; well meaning, dedicated people who aquot;didna#39;t ... Their FileMakerPro had grabbed market share as a very popular database, and ClarisWorks, which combines wordanbsp;...

Title:On the Firing Line
Author: Gil Amelio, William L. Simon
Publisher:HarperCollins Publishers - 1998

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