Everyone knows about the Internet as a way to market and sell, yet few organizations have experienced even a fraction of the Net's power for true public relations. This guide, with step-by-step instructions and action plans, explains how to conduct effective and measurable PR on the Net.GE is a diversified services, technology, and manufacturing company with a commitment to achieving worldwide ... A company that manufactures cellular phones, or provides cell phone service, is likely to take a position on the issue of drivinganbsp;...
Title | : | Public Relations on the Net |
Author | : | Shel Holtz |
Publisher | : | AMACOM Div American Mgmt Assn - 2002 |
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